App · Medical & surgical Independent since 2009
Marketing innovation. Smart creative. Business results.
The marketing arm you didn’t have to build.
Strategy, design, websites, and ongoing growth — for indie brands and international manufacturers alike.
Los AngelesEl Segundo studio
Orange CountyIrvine studio
Clients nationwide
- No handoffs.
- No black boxes.
- No disappearing after launch.
Trusted by teams at
- Heineken
- STRYKER
- ZEISS
- Sprint
- contiki
- Mechanics Bank
- Concerto Health
What we offer
Everything your brand needs to be found, chosen, and remembered.
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Marketing
Strategy, content, and analytics pointed at one goal. Growth strategyEmail, SMS & socialAnalytics & CRO Explore -
Creative
Brand and content that make an impression — and keep paying off. Branding & identityCampaigns & collateralVideo & photography Explore -
Web
Websites and stores that turn attention into revenue. WordPress & Craft CMSeCommerceUX / UI design Explore -
Search & Advertising
Get found on Google, in AI answers, and in the feed. SEOAEO & AI searchPaid search & social Explore -
Business Automation
Systems that keep leads, clients, and reporting moving. Marketing automationCRM & pipelinesClientCove portals Explore
Selected work
Real clients. Real work.
How we work
Four phases. One team. No black boxes.
A process refined across 120+ launches. You’ll always know what’s happening, what’s next, and why.
First launch in 4–7 weeks · then we stay
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Strategy
We start with questions — about customers, competitors, and the conversations you wish you could have.
- Stakeholder interviews
- Competitive + search audit
- Opportunity brief
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Design
We sketch fast, present often, and only polish what’s been validated. No surprises at handoff.
- Brand + UI system
- Clickable prototypes
- Weekly reviews
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Build
Engineers and designers sit together. The build mirrors the design — pixel for pixel.
- Astro, Craft, Shopify, WordPress
- Accessibility + perf QA
- 98/100 Lighthouse target
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Grow
Launch is a milestone, not the finish. We measure, iterate, and compound the wins.
- SEO + AEO programs
- Analytics dashboards
- Monthly optimization
LayerCake in numbers
- 15 + years client engagement
- 120 + brands shipped — independents to enterprise
- 1,300 + projects & campaigns launched
- 2009 happily independent since
The studio
Most companies don’t need another vendor. They need a partner that owns the work — and stays.
Since 2009, from studios in El Segundo and Irvine, we’ve been the marketing and digital team for indie brands and international manufacturers alike. Small teams, direct access to the people doing the work, and no disappearing after launch. When you look good, we look good.
Los Angeles
400 Continental Blvd, 6th Floor
El Segundo, CA 90245 Orange County 15 Newmeadow
Irvine, CA 92614
More about LayerCake El Segundo, CA 90245 Orange County 15 Newmeadow
Irvine, CA 92614
In their words
01 / 04
“Enterprise-level work, without the big-agency price tag.”
“LayerCake didn’t just rebuild our site. They rebuilt how customers feel about the brand the moment they land.”
“We have been getting such a great response about the new brand – both from clients and our team. Everyone is really happy with it! The folks at LayerCake Marketing really knocked it out of the park!”
“A pleasure to work with. They always deliver.”
Articles
Notes from the studio.
Ready to talk?
Want more info or ready to talk?
Tell us where you are and where you want to be. No pitch deck required — a few sentences is plenty.
- 01A senior strategist replies within one business day.
- 02A 20-minute intro call to understand goals, timing, and budget.
- 03A clear proposal with scope, phases, and cost — no surprises.
Thanks — message received.
A partner reads every message. We’ll be in touch within one business day.
Book a 20-minute intro call