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Seo

SEO & Content Marketing

There’s a very good chance that you found us because of SEO.  We excel at creating full-service content marketing campaigns with one objective in mind: higher rankings in organic search.  We cover technical SEO, content creation, and media outreach to ensure more clicks and awareness. Contact us today for an assessment of your current digital strategy, and let’s see how we can work best together to help you grow.

Paid Media

Paid Media

Need help with your PPC, Display, or Social Media ads? Our team is skilled at helping businesses scale their paid media efforts by having a laser-sharp focus on ROI. With an increase in ad blockers, rising CPCs, and growing consumer skepticism of ads, we believe that a strong focus on quality content & creative is the key to driving positive results. Much like SEO, our paid media efforts stem from the idea of having amazing content first so that every penny spent on PPC has the best possible conversion rates and, ultimately, return on investment for your business.

Strategy

Strategy & Funnel Development

We’ve consulted for some of the biggest companies on the planet to solve their toughest problems, and our team of experts  are available to help your business get to the next level. From analyzing your funnels and identifying new paths for conversion to consulting on complex business or marketing channels, contact us to learn how we can help you optimize your sales funnel to increase your conversion rates and revenue.

Social Media

Social Media

Social media marketing is the fastest growing channel in digital, and this investment keeps growing because it works. We work with you to define specific audiences and affinities to target through Facebook, Instagram, Twitter, Snapchat, LinkedIn, Pinterest, and other niche social platforms to get your content seen. Much like our approach to SEO and PPC, we believe the first step to having great social campaigns is to have great content so we often recommend that you work with us on your content marketing strategy in tandem to get the best possible ROI.

Email Marketing

Email Marketing & Lead Capture

We offer self-serve and full-service email marketing for your business. Growing your list size is one of the most effective ways for you to transform leads into sales. We help you do this by creating strategic, segmented messaging that is sent to the right people at the right time. Much like our other services, we practice what we preach, and you’ll see our lead collection and email marketing strategies employed extensively on LayerCake.Marketing.